Training the LinkedIn Algorithm to Improve Your Feed
Dear 1L, When you first start on LinkedIn, you need to train the algorithm to show you posts you want to read. Otherwise, your feed will be all over the place—a hodge-podge.
It won’t take long to improve it dramatically, but you do need to be proactive. Here are 5 steps.
1️⃣ Follow people whose content you enjoy.
▫️ If it’s someone from whom you never want to miss a post, tap the bell icon in the upper right corner of their main profile page.
—> That will get you notified of the person’s future posts (when all works as it is supposed to, which is about 9 for 10).
▫️ Note that you won’t see a “bell” on your own profile.
2️⃣ Read the comment threads under posts by people you follow.
▫️ You will start to see more people commenting who look interesting to you. Reply to their comment and follow them. Or just follow.
3️⃣ Unfollow people who regularly post content you don’t enjoy.
4️⃣ Follow hashtags relevant to your interests. You will start to see posts in your feed that mention those hashtags.
▫️ Some hashtags I follow are listed below.
5️⃣ To help get you started with creators to follow, here are some recommendations.
🔸 First are two relatively new discoveries for me in the legal space.
Molly Hough, Esq. is a mid-level associate at a medium-sized, Minneapolis firm whose practice focuses on employment law & commercial litigation. Molly recently founded JurisConsult, which trains associates, and her posts are designed to help junior lawyers in all aspects of practicing law.
Next is KimberMarie Faircloth, a 2L at Elon University School of Law in Greensboro, NC. KimberMarie’s posts focus on the law school experience and insights and ideas from her life. She is eagerly watching the Prince/Andy Warhol case pending in the U.S. Supreme Court and is eager to connect with others to learn more about becoming an Intellectual Property attorney.
🔸 Second are names of some LinkedIn stalwarts who post original content regularly—substantive content, not sales—and whose posts resonate generally for readers in the legal space.
Lindsey Lawton
Jay Harrington
Lisa ⚖️ Lang
Miller Leonard
Emily Logan Stedman
There are, of course, dozens of others I follow every day, including many in-house lawyers who make LinkedIn the most wonderful community imaginable, should anyone seek even more names to follow!
It has taken me a while to get the algorithm to make my feed relevant to me. I hope the above will save you a little time.
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📫 Whose LinkedIn content do you recommend for law students and junior lawyers?
Fondly,
💌 Amanda