LINKEDIN TIPS

 Last September, I had less than 600 connections and more than a little self-doubt. But I shared my first original post.

I’ve gained a lot of insight into networking on LinkedIn this past year. I’m still very much a learner, but here are 5 tips that I hope will help you.

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1: I used to think that when I posted, my post would be sent to the feeds of all my connections. That is not true.

🔹 Unless other people engage with your post, the Algorithm distributes it only to a small fraction of your network. (I’ve read estimates of less than 20%, though the Algorithm is always changing.)

🔹 If you want a greater number of views by people in your network (and beyond), you need to get engagement. That takes work.

2: Give—often with no short-term return.

🔹 Be helpful. People like helpful people.

3: Comment on others’ posts. The most successful connections often come after commenting. That is especially true if you seek something.

🔹 If you have nothing to say but want to show your support, pick one nice thing about the post or the person posting. Or pass this time.

🔹 If you have nothing nice or respectful to say, just move on.

🔸 Trolling will make you enemies and get you blocked quickly. It’s just not worth it.

4: Don’t tag someone in a post unless (a) your post directly recommends or praises them, or (b) you’ve asked and received advance permission. Tag sparingly.

🔹 Never mass-tag a long list of names. I’m not sure of anyone who enjoys being subjected to that.

5: If you are fortunate enough to get a networking call scheduled with someone you’ve met on here, and you’re hoping to receive some eventual benefit, do your research first.

🔹 Don’t waste someone’s time asking them to tell you what you can read in their profile.

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Finally, thank you. Thank you to every one of you who has helped make Dear 1L possible this past year. My world has become far broader and more rewarding than I ever could have imagined.

Please share any LinkedIn networking tips that have helped you!

Fondly,

💌 Amanda